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Marketing Executive

Job Title:

Marketing Executive 


Direct & Marketing



Reports to:

WEM Campaign Manager

Job Summary

Assist in the delivery of commercial network initiatives and communications to achieve business objectives.

Key Tasks & Responsibilities

  • Work with Line Manager to define Trade Campaigns, Event and Communication plans for Traditional Distribution.
  • Work with Campaign Management peers, Strategy & Brand, Product, CX and Sales Team to identify needs and opportunities
  • Support Traditional Distribution sales team to meet agreed plans and objectives, propose, evaluate, coordinate and deliver marketing materials related to events campaigns and other initiatives
  • Implement campaigns, events, engagement actions and communications plans, ensuring process efficiency and effectiveness
  • Work collaboratively with our internal partners (Analytics, Digital, Brand, Sales, Call Centre, Telemarketing, IT teams, etc.), to ensure campaigns and events are implemented
  • Brief and manage external marketing vendors, and technology partners to delivery on campaigns and events
  • Monitor and report results, analyse and recommend action plans to maximise performance, share results with stakeholders
  • Control assigned budget


Business-related 3rd level qualification ideally in a Marketing discipline or equivalent relevant experience

Knowledge & Experience

  • 1-2 years experience in a similar marketing role 
  • Keep up to date on marketing trends and have good understanding of marketing principles 
  • Knowledge and understanding of insurance sector and regulatory environment is an advantage 
  • Strong personal organisation and project management abilities
  • Excellent communication skills
  • Proficiency in MS Office products (Word, Excel, PowerPoint, Outlook)


  • Ability to work individually or as part of a team
  • Strong influencing and negotiation skills
  • Problem solving
  • Flexible approach with ability to work on own initiative and with strong focus on delivery and quality
  • Comfortable with a tight delivery schedule


Liberty Insurance is an Equal Opportunity Employer

If you would like to apply for any of the above positions please submit your CV to

Alternatively, if you require further information on this vacancy, please contact our Human Resources Department on +353 (0)1 553 4060.